Monday, September 14, 2015

Neighborhood and community spotlight: Roseville, California

The city of Roseville eludes easy classification, with a charmingly quaint, small-town feel, yet also the biggest city in Placer County and an important railroad gateway to the West throughout history. Maybe that’s why Roseville residents love living there – it offers a safe, family-oriented community with plenty to do and see, but also with stable home values, great schools, and a robust economic climate.

So no wonder why CNN Money's 2008 "Best Places to Live" study ranked Roseville in the Top 100 of "America's best small cities in the country".

Location and demographics:
Roseville is located in Placer County, only 16 miles north of Sacramento, encompassing zip codes 956661, 95678, and 95747. As of January 1, 2015, Roseville had a population of 128,382, nearly a 48% jump since the 2000 census.

Roseville spans an area of 43 square miles and sits 165 feet above sea level. The cost of living in Roseville is about 40% higher than the U.S. average, though not considered high for California.

The history of Roseville:
Modern day Roseville traces back to where the Central Pacific Railroad route was extended to Sacramento in 1864, nicknamed “Junction” at the time. The area grew in size when the Southern Pacific Railroad moved its center from Rocklin to Roseville, and on April 10, 1909, Roseville incorporated. After that, the city boomed, with more than 100 buildings and structures being erected within a few years, including the Pacific Fruit Express building in 1913, the largest ice manufacturing plant in the world.

With the dawn of WWII, the railroads became more important than ever and Roseville enjoyed post-war stability and gentle growth. But Roseville was still a mom-and-pop, sleepy community until 1985, when more people started moving there and new subdivisions were built. Starting in 1985, the population exploded from 28,988 to 74,234 people as of 2000.

Industry and the economy of Roseville:
Roseville has a strong history of economic abundance, starting when large employers Hewlett Packard (1979) and NEC (in 1983) relocated to the area. And despite the fact that we don’t live in the railroad age anymore, the Union Pacific Railroad is still the 6th largest employer in Roseville. Additionally, the city is home to one of the largest auto malls in the entire U.S., which provides plenty of jobs and bolsters the region’s tax base.

Retail shopping is also a main facet of Roseville’s economy, as it has the thirteenth highest retail sales of all California cities. People from all over Sacramento come to enjoy the Westfield Galleria mall and Fountains in Roseville shopping complex.

Real estate, home ownership, and housing in Roseville:
Roseville enjoyed a robust real estate market in the boom years of the early and mid 2000s and has continued to be healthy post-recession. In fact, the median sale price in Roseville is now $367,500, a resounding 22% increase over one year. Of all the homes in Roseville, 65.5% are owner-occupied and 34.5% occupied by renters. There are plenty of great homes for sale in Roseville at any time, with as lots of families look to list their homes but then relocate into the same community.

Historic landmarks and things to do:
Roseville residents have plenty of entertaining activities to choose from, whether its outdoor sports facilities, shopping, or a trip to Golfland Sunsplash. There are great concerts and outings for the whole family, and the Roseville Arts Blueline Gallery for culture enthusiasts.

The Tower Theatre is a iconic landmark in Roseville, originally built in 1940 and now run by Magic Circle Theatre as an arts and entertainment venue.

If you’re interested in finding out more about the city’s past, the Carnegie Museum offers a walking tour of historic Roseville. The name Carnegie is synonymous with wealth in yesteryear U.S., and in fact the first library in Roseville, The Carnegie Library, was built in 1912 and funded by Andrew Carnegie.

The Maidu Interpretive Center provides guided tours that spotlight ancient Nisenan Indian culture. If you can get your kids to put their cell phones down for half an hour, take a walk through Roseville’s Telephone Museum, where you can trace the evolution of telecommunications history over 100 years, including antique telephones, cables, and communications memorabilia.

Roseville art aficionados come out en force for "3rd Saturday Art Tours" during good weather months, where local art galleries, cafes, boutiques, and businesses highlight local art along with plenty of good food, libations, and music.

Old town historic redevelopment: 
The whole area of downtown Roseville was redeveloped starting in 1988, including tens of millions of dollars to give a face lift to Vernon Street, Atlantic Street, Oak Street, and the Historic Old Town. This ambitious revitalization includes the new Roseville Civic Center and surrounding complex for family and community events.

Schools and education in Roseville:
Roseville has a diverse education base with some top-flight public schools, including Olympus Junior High (10 out of 10), Thomas Jefferson Elementary School (9 out of 10), and Diamond Creek Elementary School (9 out of 10.)

Brandman University, a private non-profit college, has a campus in Roseville, offering secondary learning opportunities to working professionals. The University of Warwick, a university over the big pond in Coventry, England, will be developing a 6,000-student campus in Roseville. And Sacramento State University is planning to open a satellite campus in Roseville, which will eventually graduate to an independent CSU campus.

Native sons and daughters:
Evelyn Ashford, runner, Olympic gold medalist and world record holder
Tedy Bruschi, NFL football player
Dan Bunz, NFL football player
Ray Clemons, NFL football player
Andrew Susac, MLB baseball player
John Ensign, U.S. Senator from Nevada
Scott Pruett, 2008 Rolex sports car series championship winner
Molly Ringwald, actress

Great restaurants in Roseville:
Roseville has a wide array of restaurants, eateries, and watering holes for residents to enjoy, like Four Sisters Café, Ninja Sushi and Teriyaki, Mikuni Japanese Restaurant, Il Fornaio, Fat's Asia Bistro, Ruth's Chris Steak House, and Paul Martin's American Bistro.

Roseville trivia:
In a 2006 CNN study, Roseville was ranked the skinniest city in the country when residents measured an average body mass index of only 24.5.

32% of all Placer County residents live in the city of Roseville, more than any other city in the county.

On April 28, 1973, 18 railroad boxcars on their way to the Concord Naval Weapons Station started detonating in Roseville after one of the cars caught fire. In all, 6,000 bombs detonated, causing explosions so big that 5,500 local buildings were harmed, 350 people injured, and blasts that could be felt more than a mile away.

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